Our services
Our activities are designed to enable you to communicate information on your activities, developments, opinions, new products and services to customers, prospects, employees, and channel partners, consultants, media and analysts.
To ensure our PR campaigns represent your objectives, we start by performing a communications analysis of your business. This enables us to define the most appropriate campaign to achieve your goals.
All our activities are geared to positioning you effectively and aggressively to build your brand equity and increase sales.
Below is a list of our services, and it is our best-practice delivery of these that sets us apart. This is not a tick list - it’s a framework for delivering successful reputation management.
Media Communication Campaigns
Our activities help you develop the right press contacts and enable you to communicate in a way that holds the attention and motivates a wide spectrum of relevant media.
Our customised programs position you effectively and aggressively, as well as helping build your brand equity and increase sales. We invest in leading-edge media databases and tools, such FeaturesExec and Response Source, to ensure that no media opportunity is missed. You can develop your PR campaign with a choice of:
- Industry influencer programmes
- Media relations programmes
- Issues management
- Thought leadership programmes
- Launch campaigns
- Analyst briefing campaigns
- Corporate media profiling
- Brand communications strategy
- Media spokesperson training
“In my capacity as a freelance journalist I've worked with Hall Communications over a number of years and have always been very satisfied with the professional service they offer. The nature of my job demands fast and relevant reactions. Nick Hall has always been able to respond to my deadlines, offering relevant knowledge and good contacts for interviews. He is never intrusive, always polite and friendly, and basically just helps me get my job done. Thanks!”
Lindsay Nicolle, freelance journalist For IT and National media
Writing
When a press article arrives on a journalist’s inbox it has to compete with thousands of others. Writing for the media is a specialist skill – we write creative, relevant, attention-grabbing copy covering:
- Feature articles
- Press releases
- Industry opinion articles
- Case studies
In-House PR Training
This is a new service designed to give you the tools and ability to conduct basic PR from your in-house marketing team in three stages:
Stage 1 - Press office development: We will help you establish all you need to set up a successful media centre
Stage 2 – Media materials development; we will help you learn to prepare and draft engaging media materials including:
- News/win announcement
- Corporate background
- Sound bites offering senior personnel’s views and visions on a variety of industry issues and new technologies
Stage 3 - PR tactic training; we explain how the media operate, how to motivate them, how to reach them and what makes a good story
Event Management
We work with experienced partners in the planning, logistical support and project management of internal and external event-based activities.
Underpinning all of our activities is the assurance that your company culture, knowledge and messages will be translated in an imaginative and informative way. We produce well-attended and stimulating events with our tailored support and management for:
- Media events/launches
- Conferences/exhibitions
- Seminars
- Presentations
- Conference speaker opportunities
When creating collateral, presenting your messages and highlighting technology’s impact on business is essential. By employing lateral thinking, quality design and production, we make all types of technology come alive- without losing sight of the objective- sales!
We produce stimulating and persuasive marketing collateral – from concept, copy writing and design, covering:
- Sales materials
- Direct mail
- Newsletters
- Internal communications material